Episode 4: Creating a culture of innovation

Creating a culture of innovation

Everyone can be a “designer”. In this episode we’ll explore how to encourage individuals and groups to foster creativity. It will explore strategies for creativity and serve as a checklist for leaders who want to create a culture where ideas flow, encouraging failure as a breeding ground for innovation. 

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Thanks for listening and thank you to our guest Sophie Evan-Hughes from Confused.com

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About Sophie

"I make things easier for people to use.

This is what I tell people I do when they ask about my job. It explains more than a job title and this way I don’t get asked (as much) to code a website or fix a printer... All the disciplines I’m involved in from research and user testing to analysing data to prototyping, designing journeys and content and so on, can be summed up with one line. I make things easier for people to use." 

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