Aimee Broad graduated from BA (Hons) Fashion Marketing and Retail Design in 2016, and has since developed Retrofest, originally a University project, into a regular event, which brings together local independent brands and venues.
I have always been fond of events and going to vintage fayres, yet I felt they were becoming very repetitive and predictable. I wanted to put on a festival celebrating independent fashion and accessory brands by combining fashion, music, retail and consumer experience.
I initially started the project as part of my final major project. At the first event I got so much positive feedback and interest in future events, I realised I could expand the concept much further.
To date I have managed five events in a variety of Cardiff venues including Tramshed , Gwdihw Café Bar and The Castle Emporium. During the summer I was also lucky enough to put on a three day long Retrofest at Truefest music festival in Hay-on-Wye. Retrofest is certainly growing with every event!
Recently I have also incorporated vegan food vendors into the mix. I really wanted to put the fun back into shopping in an age where most people chose to shop online. It means that people can now have a few cocktails with friends, listen to local DJ’s, shop a huge range of products and eat great food all under one roof.