What springs to mind when you hear the word Glastonbury? Is it the Tor, images of ancient rituals or - like most people - stages, bands, rain and mud and thousands upon thousands of tents?
For me it’s all that, but it’s also about does it make money. Is it sustainable? How is it incorporated? Does it have a Corporate Social Responsibility (CSR) policy, and how is it managed?
All these questions and more can be answered by taking a few minutes to look behind the headlines and dig a bit deeper. Yes, Glastonbury does have shareholders. The company publishes annual accounts, it supports a number of charities, is heavily involved in supporting the local community, and yes it does make money.
It’s fascinating to think that such a high profile brand, such a topical subject and an event most people can associate with can be used to instigate discussions on a variety of business, finance and accounting topics. Use your search engine to find out a little more behind the headline acts at Glastonbury - you’ll be amazed how much of your law and accounting modules can be applied to such a household name.
Mike Daniels lectures on the accounting and finance courses and business and management courses at USW.