Neo Ukandu

To celebrate Black History Month, we spoke with Cardiff-based musician and USW alum, Neo Ukandu. Neo is currently pursuing an MA in Songwriting and Production at the University of South Wales, while also working as a freelance performer. They share how their studies and creative journey have evolved, and the importance of elevating Black voices in the creative industry. 

Hi Neo! Can you tell us a bit about yourself and your studies? 

I’m currently doing an MA in Songwriting and Production at USW. It’s been a great experience so far. I’ve learned so much in just over a year, and I’ve been able to apply a lot of it to my freelance work. I perform music that I’ve created as part of my studies, and I’ve also had opportunities to work with organisations like the St Fagans National Museum of History, where I helped with the production of their Food Festival. I’ve been performing professionally for about two years now, and this course has really helped me take my skills to the next level. 

What kind of freelance work do you do? 

I mainly perform my own music at various venues and festivals. It’s been amazing to see how my music, which is heavily inspired by 80s synth-pop, new wave, and post-punk, resonates with audiences. I also take on production assistant roles for events like the St Fagans Food Festival. It’s been an exciting way to combine my love of music with event management and organisation. 

It sounds like you’ve had some unique experiences during your course. Are there any standout memories from your time at USW? 

Definitely! One of the most memorable experiences was the weekly listening groups we have as part of the course. We’re given a song structure each week and have to create something based on that. Then we come together, listen to each other’s tracks, and give feedback. It’s been such a supportive and inspiring environment. It’s not often you get to share such intimate, unfinished work, but it’s helped me grow so much as an artist.  

Another standout moment was visiting Rockfield Studios, where so many legendary artists have recorded. It was surreal to sit in that space and learn from the history and atmosphere there. 

What motivates you to pursue music as a career? 

For me, it’s about creating something that feels true to who I am and then being able to share that with people. There’s something incredibly fulfilling about performing music that I’ve written and seeing how it connects with others. It’s also important to me to have a career that fits me, where I’m not just working for the sake of working, but doing something I love. That’s a huge motivation. 

What advice would you give to someone thinking of studying an MA in Songwriting and Production  at USW? 

My best advice would be to approach the course with an open mind. You really do get out what you put in. The more effort and creativity you bring, the more you’ll learn and grow. Don’t shy away from trying new things and take full advantage of the opportunities to collaborate and get feedback. It’s a chance to push your boundaries and really develop your skills, so make the most of it! 

I’d also suggest potential students check out what support is available to them. I had access to the Ethnic Equality Bursary, which was so helpful. Support like that lessens the financial pressure, allowing you to relax a little and really lean into your studies. 

Where do you see yourself in five years? 

In five years, I hope to have released at least one or two albums and be performing across the UK, or even internationally. It would be amazing to come back to USW and share my journey with new students, helping them in the same way the university has helped me. I’d love to give back by sharing my experiences and encouraging others to follow their passions. 

Why do you think Black History Month is important, especially in the music industry? 

Black History Month is important because it gives Black creatives a platform that we often don’t have in mainstream spaces. In the music industry, there are many Black artists, but we don’t always get the same recognition or opportunities. It’s a time to shine a light on the contributions Black artists, musicians, writers, and creators are making, and it’s a reminder of the brilliance that exists in our community. It’s about making sure our voices are heard, and our work is celebrated.