Can consumers afford to care?

This session considers this important trend within the current business context of a cost-of-living crisis debating whether consumers can no longer afford to care or if this is just making excuses as it is not just about price?

Conscious consumerism has emerged as a trend where consumers prioritise positivity in their purchasing. This includes, choosing to buy only from organisations that minimise the impact of their goods production on the environment or that ensure the welfare of their staff and suppliers. However, conscious consumerism often comes at a price with many such goods being more expensive